Thomas Bergmüller, co-founder of Meta Anchor, joins the podcast to share his expertise on anti-fraud technology and its integration into the Web3 landscape. From authenticating physical goods to bridging the gap between the physical and digital worlds, Thomas shares how Meta Anchor is revolutionizing industries with its unique hologram and NFT-based solutions.

Discover how Meta Anchor is working with brands like Assassin’s Creed and Raccoon Gin to create immersive experiences, combat counterfeiting, and enable seamless digital-physical interactions. Whether you’re a tech enthusiast, a Web3 innovator, or simply curious about the future of authentication, this episode is packed with insights you won’t want to miss.

The conversation covers topics such as:

• How Meta Anchor’s hologram technology combats counterfeiting globally.

• The role of NFTs in creating immersive brand experiences.

• Real-world applications, from luxury goods to electric cables.

• Insights into the future of digital-physical integration in Web3.

MetaAnchor is a sub-brand of Authentic Vision GmbH, which specializes in large-scale enterprise brand protection. MetaAnchor brings this proven security technology to artists, creators, and innovative small-scale projects, enabling them to connect physical products with digital experiences, NFTs, and exclusive content utilizing the unique Holographic Fingerprint™.